By Paul
Campaigns for Lagos State Governor Babajide Sanwo-Olu and Deputy Governor Obafemi Hamzat’s re-election candidacy in the 2023 general election officially began yesterday with the introduction of brand campaign strategy.
Brand activations, including digital banners, A-Frames, static billboards, digital billboards, gantries, branded BRT buses, and venticulars at strategic spots at midnight, announced the campaign, with the theme: ‘A GREATER LAGOS RISING.’
Gbenga Omotoso, Commissioner for Information and Strategy, defined the brand campaign during a media conference as a thematic continuation of what was promised in 2019.
